SEO Press Review #24
Welcome to this week’s press review. As always, we’ve selected a selection of articles from all corners of the SEO industry for you to enjoy. Take a look and see if you find any of the articles interesting.
How To Make Your Website Load More Efficiently on Mobile
There’s no doubt that page-speed is one of the most important aspects of your website. It is important for the end-users and it is vital for SEO. If you look at a breakdown of how much time it takes for a PC to load each element of your website, you’ll notice that images take the number one spot consistently. Especially on mobile, where the bandwidth is limited, large images can significantly slow down your website. That’s why it is important for you to find ways to optimize how you store, process, and place images on your website and ensure they don’t hurt your loading times. Thankfully, if you’re looking to do that, we have just the right article for you. This guide will take you through all the common ways you can tackle this issue.
Read more: A Guide To Optimizing Images For Mobile [smashingmagazine.com]
How to Configure Yoast SEO Easily
Yoast SEO is one of the most popular and feature-rich WordPress plugins for SEO. It helps you set target keywords, analyze the quality of your meta-data, and much more. It has become indispensable to anyone who has a WordPress website and wants to optimize for search engines. However, as you grow and manage many different websites, it becomes extremely time-consuming to configure the plugin over and over again. This article will familiarize you with the import and export features of the plugin, and how you can use it to immediately set up SEO settings on new websites.
Read more: Yoast SEO Import & Export features [yoast.com]
WordPress Widgets vs. Plugins: Learn Why WordPress is so Dominant
One of WordPress’s greatest strengths is the ability of web developers and admins to extend the functionality of the platform. Vanilla WordPress isn’t capable of doing a lot of important tasks people need to have for a functioning website, and the only reason half the websites on the internet use WordPress is because of the ability of the platform to be customized with widgets and plugins. This article talks about the differences between the two, their relevance to WordPress, and how you can effectively use them in your websites.
Read more: WordPress Widgets vs. Plugins: What’s the Difference? [qodeinteractive.com]
Learn How to Promote Your Blog Effectively
Blogs are a large part of SEO – Nowadays, internet personalities, companies, and e-commerce platforms all need functioning blogs. They are extremely vital for brand building and driving organic traffic for your website. That’s why you don’t only need to invest in a blog, but you need a comprehensive strategy that will propel your blog articles to the top of the search engine search results. This article will help you by providing you with 21 actionable ways you can use to help you along.
Read more: 21 Ways to Promote Your Blog (In 2019) [backlinko.com]
First-Ever Non-Profit to Help SEO Experts – See Why This is Important
Search engine professionals exist in a small industry that didn’t even exist two decades ago. It is a high-skilled industry that requires a strange mix of tech-competency mixed with marketing savviness. The community, however, has been making strides in the last few years, and now, SEOs have a vibrant community and a ton of tools that will help them with their daily tasks. In that same vein, The Paid Search Association has started the first-ever non-profit organization that aims to provide material and advocate for paid search professionals. You should definitely check it out.
Read more: Paid Search Association Launches First-Ever Non-Profit to Help PPC Pros [searchenginejournal.com]
How to Conduct SEO Campaigns with Minimal Cost
SEO is important for companies of all sizes and budgets from the startups from the personal garages to the multinational corporations. But there is no doubt that most of the tools SEO agencies use are extremely expensive, and if you normally want to run a successful campaign yourself, you need to invest thousands of dollars into software licenses. However, free tools are starting to proliferate through the community, and if you’re judicious and know what you’re doing, you can go a long way without spending money on tools. This article helps you get your foot in the door and learn how to do a campaign without using paid services.
Read more: SEO Analytics for Free – Combining Google Search with the Moz API [moz.com]
How to Start Blogging and Write Excellent Content
We already talked about the importance of running a successful SEO campaign for your blog in this press review, but the content you put on your blog is equally important. This article talks about 17 tips you can use to create better content. Because while SEO can help drive attention and traffic to your website, the only thing that can keep users coming back to read what you have to say.
Read more: 17 Blogging Tips For Beginners (That Actually Work) [ahrefs.com]
The Latest in Web Design: 90s Look is Popular Again
How you design your website is probably the most important decision you’ll have to make. Normal users only spend five seconds on your website before deciding to read more or just go back and look at another website. That’s why you need a design that’s unique, attention-grabbing, and results in high conversion. This article talks about the trend of the 90s style websites coming back en vogue, and how you can leverage this trend to help your websites become more successful.
Read more: Web Design Trends: That 90s Look is Coming Back [qodeinteractive.com]
This concludes this week’s press review. The two articles on blogging give you a fairly comprehensive approach to a hugely important topic in SEO and you should definitely check them out. Optimizing images for mobile is also required reading with how relevant traffic from mobile is becoming. We hope you enjoyed the press review.